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While the Hero area is for giving some general idea about your product and emphasizing its value proposition, the Feature block is supposed to go a bit more into details, providing concise information on the key features of the product and what they allow the users to achieve. The block has several layouts, which we’ll discuss separately in the following articles, but let’s first check out how the block configuration is organized in general, and what are the key settings. The block has 4 key components:
  • Title
  • Subtitle
  • Image
  • Features List
    Feature block structure

    Feature block structure

Let’s check how each component is configured.

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Title and Subtitle

These are two text areas where you can enter the text.
Title and Subtitle

Title and Subtitle

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Image and Background Image

Image and Background Image

Image and Background Image

Here you can add an image (either upload or select from gallery) by clicking on the image icon as well as enter an “alt” text for the image (specifies an alternate text for an image if the image cannot be displayed). Next, you have the option to change the Image Position. It can be set to either Left or Right. Lastly, there is a field to upload a Background Image for the whole Feature area. The animation below shows the process of configuring this section.
Adding an Image and Background Image to the Feature block

Adding an Image and Background Image to the Feature block

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Features

In this section you add the features along with their Title, Description, and Icon. The features are added within separate tabs as shown below. There’s also a plus button for adding a new feature tab as well as a delete option to delete the current feature.
Add and Delete options

Add and Delete options

You can also reorganize the tabs using drag and drop.
Reorganizing tabs

Reorganizing tabs

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Feature Block Layouts

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Layout: Feature with right side picture

Feature with right side picture

Feature with right side picture

This layout has a one-column list of features and the image is on the right by default.

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Layout: Feature with left side picture

Feature with left side picture

Feature with left side picture

In this layout, the features list is organized into two columns, and the image is on the left side by default.
Feature with link

Feature with link

In this layout, the features don’t have a subtitle field (only title) and are organized into one column, as can be seen in the image above. Moreover, there’s a link at the bottom, the Text and Action of which can be customized, as shown below.
Link setup for feature

Link setup for feature

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Layout: Feature with product demo

Feature with product demo

Feature with product demo

This layout allows you to add an image to the feature to demonstrate it.
Image option for each feature

Image option for each feature

The users can switch between between the features to view each one, as shown below.
How the block works

How the block works